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The Mobile Ad Network
Built for Brands

In the world of always-on, one-on-one mobile advertising, relevance rules. Mobile Theory empowers the world's top brands, agencies and publishers with technology, solutions and services to deliver advertising campaigns that engage and immerse.

Feb 15 2012
Opera Software
Acquires
Mobile Theory


Engagement.
The New ROI.

Today, advertisers want to measure brand engagement. Campaign goals and objectives are defined by it. Mobile Theory’s system of sophisticated, customized and targeted media placement powers a successful brand initiative. As the only premium network designed for brands, we set the bar higher. And we offer complete transparency.

Premium Publishers,
Meet Premium Advertisers.

Publishers want quality, relevant advertisers. We get it. That’s why Mobile Theory focuses on advertisers that will enhance a site and the value of its inventory. We work with an exclusive number of brand publishers to offer marketers what they want: high impact, quality ad inventory. The sites we represent earn higher revenues thanks to our unique model.

Technology
Centered On Mobile.

Apply leading-edge mobile technology through Impel™, our proprietary ad-serving platform. We offer the most innovative, comprehensive, ad management tool to date. Everything you need from targeting, ad decisioning, optimization, frequency capping, reporting and more are all seamlessly integrated within Impel™.